Boost Sales with
Engaging Videos
Video Transcript
Tired of high ad costs that don’t deliver? Many dealers are cutting budgets but they still need to push inventory in front of active shoppers—but they are not seeing enough lift from their other paid social efforts.
Our “Traffic Jam” Automotive Inventory Ads (AIA) are the answer: We dynamically pull your live inventory—photos, pricing, everything—into Facebook ads, targeting the hottest prospects. You’ll get 20-40 cent clicks, doubling your traffic for the same spend or halving costs for the same results. Even the biggest OEM rooftops to the smallest lots swear by it as their minimum must-have.
Test the lift yourself, for free. Click below for a one-month trial and watch your costs drop while sales rise!
Dealership Inventory Merchandising:
Dealership Inventory Merchandising:
Showcase your inventory with dealership video inventory merchandising—videos that drive conversions. Videos on VDPs increase clicks by 35% Dealer.com, but production is complex and managing dozens of model specific audiences, budgets, and campaigns can be a pain in the ass for most dealerships. Dealer Video Agency offers hands-free vehicle inventory video merchandising services, combining the power of Meta’s AIA ads with uniquely video merchandised model specific ad sets to create a unique, authentic, and engaging experience for your prospects. Unlike vAuto’s data focus, we prioritize engaging videos and ads that leave an impression on your guests, rather than just buying one from them! Watch our demo to see your inventory shine.
Why Video Merchandising For Your Inventory?
Static photos underperform—videos boost engagement by 28% Zebracat. However creating a library of vehicle specific assets that are engaging and authentic is too heavy a lift for most dealership to do on their own. Our program will make sure there are multiple videos created for EVERY model you sell so there is always interesting relevant video available to merchandise your model specific vehicle carousels with!
Faqs
How does video merchandising work?
We create videos from your inventory data, creating product catalogs for use on social media platforms as part of a “product carousel” effectively extending your SRP experience past your website and retaining more interest from existing prospects.
What if we are already doing this?
Most dealers are already doing some form of AIA ads on Meta, but they are not creating model specific audience, catalogs, or content. Prospects want to buy a car, not a dealership and marketing to them about the exact product they want will make a massive impact on your results.
What’s the turnaround?
Most clients are able to run our video-powered AIA inventory ads within a week of the day they sign up as a partner with our program. Results (traffic/leads) are immediate once the ads are running.
Does this replace my website?
While this program does replicate the website experience, (offering pictures, pricing, and contact options) it does not replace the need to have a website as our inventory catalog is built of what is displayed on your website. This program is a great way to extend the website experience to more people interested in specific products, from a specific city, or with a specific message.
From Our PARTNERS
“They create custom content and teach our team how to do so as well, so we know that we are delivering the best message to the best audience through social media.”
“You need a vendor that has actually worked in a dealership and faced the same problems that you have. Without them we wouldn’t have had the year that we have had.”
“The training has worked immensely, I am getting my own referrals, I am getting people asking for me, I am only 9 months in the business and I am creating a clientele!”
“I get weekly, monthly, whatever I want of any type of analytics. What do you want to know? The transparency is there. You will never have any relationship like you will with Andrew and the DVA Team.”
Benefits of our Merchandising Program
- Dynamic Showcases: Car inventory merchandising with high-res videos, increasing conversions with engaging video, dynamic ad copy, and vehicle-relevant remarketing.
- Hands-Free Production: Our car inventory video merchandising services sync with your site, saving time and energy while ensuring you always have your inventory in front of the most active prospects available to you each month.
- Multi-Platform Reach: The videos that we create to merchandise your inventory with can also be deployed onto other channels like YouTube, Facebook, and your own website VDPs, driving 30% more time-on-site vAuto.
- Training Integration: We also offer training programs new car dealers on video merchandising for in-house skills, showing you how to fish rather than doing it for you.
- Proven Results: Clients like Richard from Coastal Nissan saw .26 clicks on our program which lowered his overall ad spend without cutting his website traffic, or quality in any way.
What Happens When A Shopper Leaves Your Site?
Stop the digital lot drop. Digital marketers nation-wide will recommend recreating your catalog on social media and retargeting your shoppers with similar vehicles, or the exact vehicle they viewed on your site.
Get Your Free Digital Inspection with Our Team!
Contact US
Phone
206-478-8721
david@dealervideoagency.com